Sustainable packaging solutions are becoming more and more important for businesses of all sizes. Sustainable packaging helps businesses cut costs because it usually uses less material and includes fewer expenses. It’s also become something that customers look for when deciding which businesses to support as public consciousness around environmental destruction grows.
If you want to make your packaging more sustainable but don’t know where to start, here are a few ideas.
Use Less Packaging
Sometimes, the best solutions are the simplest—just use less packaging. If you’re wrapping your products in several layers of material, adding promotional materials, and then wrapping it all in plastic wrap just to be safe, you’re wasting your own money and not being sustainable. Use less material, and your packaging is automatically more environmentally friendly.
Switch Materials
Sustainable packaging solutions usually involve changing the materials you are using. Plastic is the most common packaging material, but it’s also the least environmentally friendly because it isn’t biodegradable.
A more environmentally friendly solution is to switch to biodegradable alternatives. There are many materials that are better for the environment—even paper. You’ll still be able to protect your product, only this time, you won’t damage the environment.
Look into Custom Packaging
Custom eco-friendly packaging can be a more sustainable option. Instead of using multiple layers of packaging material, you get one type of packaging and use less material. You can also brand the packaging directly instead of adding in branded material and creating more waste.